{"id":13923,"date":"2015-04-02T09:05:51","date_gmt":"2015-04-02T07:05:51","guid":{"rendered":"https:\/\/mpe-europe.com\/?p=13923"},"modified":"2020-11-16T11:29:45","modified_gmt":"2020-11-16T09:29:45","slug":"project-and-opening-party","status":"publish","type":"post","link":"https:\/\/www.mpe-europe.com\/en\/project-and-opening-party\/","title":{"rendered":"Project and opening party"},"content":{"rendered":"

Last April we had the honor of organizing and celebrating the opening party of “BENIDORM CELEBRATIONS<\/span>“, based on the “CELEBRATIONSEXPERIENCE<\/span>” project developed by MPE<\/span> for the adaptation of the “Magic Tropicana Suites<\/span>” apartments into a new concept of meeting and celebration place, aimed mainly at the European public.<\/p>\n

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The opening party featured a series of original<\/span>, highly colourful and unconventional parties<\/span> to make the greatest<\/span> possible impact<\/span> on all the customers and media that attended the opening weekend.<\/p>\n

ORIGINAL PROJECT<\/strong><\/h3>\n

The original project was based on the need to give specialized leisure content to the “Magic Tropicana Suites<\/span>“, with the aim of making it a reference destination<\/span>, especially for the British public, for celebrations of groups of friends (stag and hen parties, birthdays, graduation…)<\/p>\n

The tourists\u00b4 mindset change implies that they look for new experiences<\/span>, transforming passive holidays into active ones, so we planned to reposition the hotel (environment and specialized leisure activities), to meet the needs of the project.<\/p>\n

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Our proposal was a final destination that responded to and met the expectations of the clients: “To live an experience that they will not forget.<\/span>”<\/p>\n

“CELEBRATIONSEXPERIENCE<\/span>” was conceived as a resort specializing in “Pool Parties<\/span>” and theme parties for groups looking for fun<\/span>, good music and socializing<\/span>. A different<\/span> experience every day<\/span>, set with the best animation and music of the moment.<\/p>\n

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OPENING PARTY<\/strong><\/h3>\n

Benidorm Celebrations\u2122 (formerly Magic Tropicana Suites) became an Adults Only accommodation 500 metres away from the famous Levante beach, surrounded by great leisure alternatives and in the most fun area of Benidorm.<\/p>\n\n