The primary goal of this innovative marketing initiative is to establish “Magic” as a brand name for the hotel chain Magic Costa Blanca. This project aims at developing effective content for the Magic brand name while enhancing the overall experience of the guests.
Ballroom dancing made easy and fun! With Poty’s unique teaching style, the guests at Magic Costa Blanca hotels learn to swing, rock, fox-trot and mambo in record time!
Covering an area of 110,000 square feet, this 5-set exhibition includes 40 original cars featured in recent Hollywood hits, re-enactments of popular scenes starring a cast of famous characters, and audience participation.